THE PLAYERS Announces Military Appreciation Activities for 2012 | Events

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THE PLAYERS Announces Military Appreciation Activities for 2012


Continuing a PGA TOUR tradition of honoring men and women in uniform, THE PLAYERS Championship today unveiled a full slate of activities and programs that will take place during the 2012 event as part of Birdies for the Brave, a military outreach initiative proudly supported by the PGA TOUR.  In addition to providing all active duty, retired, and Reserve military personnel along with their dependents with complimentary admission to the tournament all day, every day, THE PLAYERS also offers discounted admission to veterans.  New this year will be the “Military Job Fair at THE PLAYERS” on Monday, May 7.  THE PLAYERS also announced, along with Capitol Records Nashville, that country music star Luke Bryan will help the tournament honor area military with a special musical appearance on Wednesday, May 9, during Military Appreciation Day.

THE PLAYERS returns to THE PLAYERS Stadium Course at TPC Sawgrass, May 7-13.

THE PLAYERS will welcome active duty, retired, and Reserve military along with veterans to TPC Sawgrass on Monday, May 7, from 11 a.m. – 2 p.m. to participate in a job fair that is free to participants and will feature area companies that have open hiring opportunities, as well as local educational institutions with veterans programs and career counseling and resume-review assistance.  Complimentary lunch will also be provided to attendees by Chick-fil-A.

Confirmed companies to date include Incepture, Blue Cross Blue Shield of Florida, Brumos, BAE Systems, Citi, CSX, Prudential, Deutsche Bank, Lockheed Martin, Sea Star Line and the PGA TOUR; confirmed educational institutions include Jacksonville University and Florida State College Jacksonville. 

The Military Job Fair at THE PLAYERS will take place in the Birdies for the Brave Patriots’ Outpost, located on the hill between No. 16 and No. 18 fairways, and will be open to veterans who are seeking employment.  All veterans will be admitted free on Monday in order to attend the job fair. 

On Wednesday, May 9, Bryan will be a part of a 5:30 p.m. ceremony during Military Appreciation Day, this year themed, “A Tribute to America’s Volunteers” in honor of the 375th anniversary of the National Guard of the United States.  The program on the TPC Sawgrass Clubhouse Lawn will include pageantry by military personnel, performances by the 13th Army Band, Jacksonville Children’s Chorus, a flyover by F-15 Fighter Jets from the 125th Fighter Wing of the Florida Air National Guard, as well as remarks from PGA TOUR Commissioner Tim Finchem, Jacksonville Mayor Alvin Brown, General Craig McKinley, Chief of the National Guard Bureau (4-star General USAF, member Joint Chiefs of Staff) and PGA TOUR player and two-time PLAYERS champion Davis Love III.

Bryan began his musical career in the mid-2000s, writing songs for Travis Tritt and Billy Currington.  After signing with Capitol Records Nashville in 2007, he released the album I'll Stay Me, which included the singles “All My Friends Say,” “We Rode in Trucks” and “Country Man.”  His follow-up album Doin' My Thing included “Do I,” which Bryan co-wrote with Charles Kelley of Lady Antebellum, and the number-one singles “Rain Is a Good Thing” and “Someone Else Calling You Baby.”  Tailgates & Tanlines, released in 2011, includes “Country Girl (Shake It for Me)” and his third number-one single, “I Don't Want This Night to End.”  Bryan co-wrote all of his singles and co-produced all three albums with Jeff Stevens.

On Sunday, May 6, the PGA TOUR and Birdies for the Brave will partner with Operation Shower to host a group baby shower for 40 military moms-to-be whose husbands are deployed members of the U.S. Navy and Army National Guard.  The event will feature Operation Shower’s signature Showers-In-A-Box, gifts of high-quality products for the moms and babies that will be provided by sponsors and donors.  Special guests will include Cheryl McKinley, wife of General Craig McKinley, Chief, National Guard Bureau; PGA TOUR executives’ spouses; members of the PGA TOUR Wives Association; and a celebrity guest host (TBD).

Operation Shower will be held at the Patriots’ Outpost. 

THE PLAYERS will continue its policy of providing free or affordable access to the tournament for men and women of the Armed Services.  There are two military ticket policies:

  • All active duty, retired, and Reserve military personnel along with their dependents receive complimentary admission to the tournament all day, every day.  Free tickets are available online via a link to TicketMaster from THE PLAYERS website (PGATOUR.COM/THE PLAYERS); these are print-at-home tickets and military personnel and their dependents will be asked to present the paper ticket AND valid military ID at the gate for free admission.
  • THE PLAYERS is proud to partner with Veterans Advantage to distribute discounted tickets to military veterans and their families.  Available to those carrying the Veterans Advantage VetRewards Card, discounted tickets can be purchased online through a special link, and then redeemed at the admissions gate with proof of a valid Veterans Advantage VetRewards Card.  Visit PGATOUR.COM/THE PLAYERS (click on 2012 Tickets) for more information. 

On site parking is free (for all fans) Monday-Wednesday, but parking passes must be purchased in advance for Thursday through Sunday. 

Once again in 2012, THE PLAYERS will offer hospitality to active, Reserve and retired military and dependents at the Birdies for the Brave Patriots’ Outpost, located on the hill between No. 16 and No. 18 fairways.  The Birdies for the Brave Patriots’ Outpost,  provides complimentary food, beverages and interactive activities and is open Wednesday-Sunday.  Military ID is required for admittance.

Tickets to THE PLAYERS Championship 2012 are on sale at First Coast Publix Super Markets locations, at TPC Sawgrass, online at www.PGATOUR.COM/theplayers and via telephone by calling Ticketmaster at (888) 401-8000. In addition to THE PLAYERS official web site, fans can keep up to date on everything going on with THE PLAYERS Championship via Facebook -


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